How it works

A room built around the conversation.

  1. 01

    A real need surfaces

    Someone brings a question, a decision, a challenge or an opportunity that is actually live.

  2. 02

    We determine who is relevant

    Not who is available. Who has the experience, perspective or position that the need calls for.

  3. 03

    The right people are assembled

    Nobody registers themselves into the room. Composition is decided in advance.

  4. 04

    The conversation happens where it makes sense

    Assemblies are held regularly in Miami or online — a small table, coffee, breakfast, lunch, dinner, a meeting in an office or a private video session.

  5. 05

    What happens next is up to the participants

    We assemble the conversation. We don't broker what follows it.

We build the room around the conversation.

This is one of the most important things about Miami Business Assembly.

When someone requests a seat, we ask what they're working on.

  • What's working?
  • What's not?
  • What have you tried?
  • What have you learned?
  • What do you need?

Before each gathering, we review what participants are working on.
Then we curate the room.

If someone is considering raising capital, we may invite someone who understands capital.

If a company is struggling with distribution, we'll look for someone who has actually built distribution.

If technology is the issue, we'll look for relevant technology experience.

If someone is considering buying or selling a company, experience with transactions may belong at the table.

If there's a legal issue, the appropriate legal perspective may be useful.

If someone is trying to get a product onto retail shelves, perhaps somebody who's actually done it should be sitting across from them.

And sometimes the most valuable perspective comes from someone none of us would have predicted.

We don't just decide who's coming.
We think carefully about who should be in the room.

We can't promise that every problem gets solved in one conversation.
Business doesn't work that way.

But if you're giving us your time, we'll put serious thought into making that time worth it — and into who else should be there.

Tell us what you're working on

A reason.

We meet because there’s a reason to.

Assemblies are held regularly in Miami or online.

Sometimes that’s six people around a table.

Sometimes it’s coffee, breakfast or lunch.

Sometimes it’s two people and one decision.

Then everyone gets back to whatever they’re building.

Participation is intentionally limited.
A room built around the conversation.

What worked?

Share it.

What didn't?

Share that too.

What would you never do again?

We really want to hear that one.

Business conversations have a tendency to focus on success.

But some of the most valuable things we know came from things that didn't work.

The employee we shouldn't have hired.

The market we entered too early.

The product nobody wanted.

The deal we should have walked away from.

The company that succeeded.

The company that didn't.

It's all experience.

Someone at the table may be about to make a mistake someone else made ten years ago.

Or they may be about to discover something none of us has considered before.

Both conversations are worth having.

Candid, but use good judgment.

Useful business conversations require candor.

We ask everyone participating to treat the conversations they hear with discretion and respect.

But Miami Business Assembly is not conducted under a mutual nondisclosure agreement.

Don't share trade secrets, privileged information or anything that requires formal confidentiality protection.

Share enough for the table to understand the issue. Keep genuinely confidential information confidential.

Sometimes the right person at the table is a journalist.

Miami Business Assembly maintains relationships with journalists, editors, producers and other media professionals who cover business.

When a company at the table is working on something genuinely newsworthy, we may invite a relevant journalist to attend.

This is optional and curated. We ask the company first, every time. A journalist is never placed at a table where a participant has asked us not to.

Media presence does not make the room on the record. If a journalist wants to pursue something they heard, they establish that directly with the participant.

We do not promise coverage, and journalists retain full editorial independence.

No pitching the press. No guaranteed stories. Just the occasional table where the conversation happens to be news.

Upcoming Assemblies

We assemble when there is a reason to, so dates appear as they are set. You can request a seat at any time and tell us what you're working on.

Request a Seat